About us

Started by two college students from Beirut, our brand emerged from a shared passion for sports and a dedication to enhancing athletic performance and recovery. One of us, a competitive Jiu-Jitsu athlete, and the other, a devoted bodybuilder, experienced firsthand the challenges and needs of rigorous training routines. Driven by a desire to support fellow athletes and fitness enthusiasts in achieving their goals, we sought out the best tools to aid in recovery and improve performance.

Recognizing the pivotal role of recovery in sports excellence, we focus on offering top-notch, and reliable products that enhance performance, reduce injury risk, and speed up healing. Each product is carefully selected based on our personal experiences and the needs of athletes across disciplines. Our mission is simple – to empower athletes to perform at their best by providing them with the tools they need for effective recovery and performance. From the rigorous demands of competitive sports to the daily grind of fitness enthusiasts, we're here to support your journey every step of the way.